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Streaming Quality Improves But Challenges Remain

Online streaming quality has improved greatly over the last decade through increases in bandwidth and better optimization around transmission and playback. But significant challenges remain, including latency, platform fragmentation and failure to rally round a single codec capable of

Posted on:06-09 View:26
What's IP Video and How It Works?

Video can be distributed from its source of origin to the devices that display it in multiple ways. For years, RF (radio frequency) has been the tried-and-true technology. The most common application of RF technology has been in the transmission of the si

Posted on:06-09 View:13
What Defines The Future of IP Streaming For Real?

We are currently at the forefront of an IP revolution. For nearly 80 years, the broadcast industry relied on expensive, inflexible infrastructure comprised of bulky and disparate hardware systems and long-term vendor agreements that were ripe to be disrup

Posted on:06-09 View:19
Traditional Broadcasting Need Some Digital Changes

Q: Prior to the coronavirus outbreak, what key trends were you seeing with streaming in terms of the advance of the technology itself, and its application/adoption by broadcasters and media companies? A: Prior to the crisis we were seeing lots of

Posted on:06-09 View:16
What Can Local OTT Advertiser Learn From the 2020 Pandemic?

As the nation continued to increase their streaming video consumption on connected TVs in the beginning of 2020, local businesses also increased their spend on advertising and presence on this exciting medium. Earlier this year we published our 2019 repor

Posted on:06-09 View:11
Consumer Streaming Behavior 2020

There are about six trends COVID-19 has spurred in consumer streaming behavior, let's see about it! It’s no secret consumers viewing behaviors are changing. This year alone, there are 49M streaming households and 88% of consumers have access to

Posted on:06-09 View:15
A Brief Introduction to OTT 2020

There’s no denying that over-the-top (OTT) advertising is rapidly growing in popularity. OTT ads are an effective way of reaching your target audience; these highly targeted, unskippable, trackable, brand-safe ads are guaranteed to make an impact. They pr

Posted on:06-09 View:11
Streaming 2020: Things You Should about Livestreaming, Live linear and...

There is a whole lot of jargon and acronyms used in the media business, and perhaps even more so for those that create and sell software in that industry. Zixi focuses specifically on solving problems that often get lumped by the industry into a catchall phrase

Posted on:06-09 View:21
Best Livestreaming Solutions to Save Your Business From the VIrus

Live streaming coronavirus The coronavirus is here. It’s officially a pandemic. It’s causing people to stock up, slow down, and stay home. If your business relies on people being at your physical location, you’ve probably noticed a severe

Posted on:06-09 View:9
VOD vs OTT: What’s the difference? [Infographic]

VODvsOTT I’m sure you’ll agree with me when I say… Telling OTT and VOD apart can be pretty tough. The two models look similar, but everyone else swears there’s a huge difference between them. So, what gives? Well, the

Posted on:06-09 View:10

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