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‘In The Dark’ Returns To The Deep South, This Time Looking At The Pan...

American Public Media’s podcast In the Dark is taking a turn from its crime and punishment-focused first two seasons to examine how the COVID-19 pandemic is impacting Americans living in the Mississippi Delta in its second. APM says the upcoming six-epis

Posted on:04-27 View:18
Aaron Mahnke Takes On Famed UFO Encounter In His Next iHeart Podcast.

Fresh off striking a new multiyear content partnership with producer Aaron Mahnke’s production company Grim & Mild, the iHeartPodcast Network has begun releasing his newest show that takes on UFOs. The show is called Strange Arrivals and it will focus

Posted on:04-27 View:31
The News Genre Ruled March As The Kid-Targeted Category Showed The Mo...

Television network nightly newscasts and cable news channels have seen a spike in ratings since the COVID-19 pandemic grabbed the headlines. That same bump is being experienced by the top news podcasts, according to data released by Podtrac. It shows the

Posted on:04-27 View:21
Podcasters Say The Industry’s Still Figuring Out The Targeting Versus...

Attribution, or the ability to prove someone who heard an audio spot took an action, has gone from a “nice to have” to a “need to have” for some podcast advertisers. That was one of the takeaways from this week’s virtual World Audio Day conference. “They

Posted on:04-27 View:24
Virtual Podapalooza Will Help Raise Money For Families Impacted By Pa...

With most industry conferences and events canceled or delayed, a virtual two-day podcast festival set for this weekend may be the closest many people get to an industry event in the coming months. Podapalooza, a two-day virtual podcast festival, will feat

Posted on:04-27 View:23
Podcast News Bites: Aflac, iHeart, CNN, Megaphone, Edison, NPR.

… Insurer Aflac will include host-read ads on the iHeartPodcast Network’s Stuff You Should Know in its new “Not Alone” marketing campaign. Developed in partnership with Dagger, Aflac’s new advertising agency of record, the company says the campaign reflec

Posted on:04-27 View:28
VPM’s ‘Social Distance Assistance’ Teams Home-Bound Podcast Vet And H...

Audio producer Kelly Jones and her eight-year-old daughter, June, are a lot like lots of other mother-daughter duos around the globe. They’re sticking close to home and socially distancing themselves from others. But how they’re spending that time is a bi

Posted on:04-27 View:31
Apple TV+ Picks Up ‘The Shrink Next Door’ Adaptation.

Apple TV+ has given a straight-to-series order to “The Shrink Next Door,” a new, eight-episode limited series starring actors Will Ferrell and Paul Rudd. The series is based on the podcast of the same name, released last year by Wondery and Bloomberg Med

Posted on:04-27 View:24
Despite No Sports, Sports Podcaster Locked On Is Racking Up Wins.

Most of the sports-centric shows on the Locked On Podcast Network have been about the teams, not the games. CEO and founder David Locke has said its NFL-related podcasts do better during the off-season. Now with the coronavirus emptying stadiums around t

Posted on:04-27 View:15
Media Forecaster Jack Myers Still Sees Growth In Podcasting’s 2020 Fut...

This is the year that many in podcasting expect the industry to cross the $1 billion revenue mark. Whether that quietly happened in 2019 will be revealed when the IAB releases its revenue data in the coming months. And if not, whether the coronavirus im

Posted on:04-27 View:18

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